In the world of photo boothing, there seem to be endless possibilities and plenty of opinions on what people think makes “the best photo booth.” While it’s ultimately a subjective question, and down to personal opinion, there are a lot of factors that can be weighed when deciding whether one photo booth is better than another, especially if you are just getting started. I’ll explore what these factors are, and how you can decide what’s best for your goals. Btw, we are talking about literal ‘photo’ booths here (open-air that is), 360 ‘booths’ ‘enclosed’ booths or any other kinds are not part of this post. Also, this post is not going to cover software or go into much detail on hardware specifics, since most photo booths let you build-your-own experience with just the shell and some optional components. But we’ll tackle that in a future post.
To the budget-conscious reader: Don’t make the same mistake I did, spending thousands of dollars trying to ‘save money’ only to repeat the entire purchasing process a year later to buy quality equipment that better served my needs. Remember, this is a business you are operating, so you should treat it like one from the very start. Your photo booth is core to your business, so don’t neglect to spend the right amount of money to purchase something that will fit your needs properly.
Now, with that out of the way, let’s look at what makes for the best photo booth. (Note: The best photo booth is great for anyone looking to up their photo booth game, beginners and experts alike). Then we’ll have a look at options on a scale of good to great (and what I recommend avoiding at all costs).
What makes for the best photo booth?
The best photo booth is one that will stand the test of time and can be used at a variety of events. What does this mean exactly? Well, have a look at your market. What is in demand and can be found at every party? Mirror booths were super trendy for a while and accomplish all the same net goals of a more standard photo booth but may not be the best option (or a good option at all) for a number of reasons (more on that in a bit). However, if in your market, mirror booths are what people want, then start there! After all, product-market-fit is one of the most important factors for any business, and if you give people what they are already asking for, you will likely have much more success from the start. However, I digress.
A good photo booth should have the following attributes:
Build Quality
The last thing you want is to spend money on a hunk of metal/plastic/wood thinking you saved pennies, only to have the thing fall apart on you. Solid manufacturing means a physically solid booth that can be setup and torn down thousands of times without showing much wear.
Reputable Manufacturer
This is usually tied to build quality, but not always. A reputable manufacturer is someone the community/industry recognizes as providing solid equipment consistently. It also means they support the equipment post-purchase to some degree (at least offering options to purchase common hardware replacements directly when needed). It also means you can build your fleet of booths as you scale, without worrying about having to change the aesthetic all over again due to the company going out of business.
Transportability
Since the world of photo boothing is all about bringing the booth TO your client’s event, the ideal photo booth will not only pack down nicely, but can be easily transported in a dedicated case or bag(s). Trust me, you don’t want to be making multiple trips back and forth to your vehicle, especially when there’s a .5 mile walk to the site location (it happens). Don’t want to have a two person team at the start? Then don’t even think about buying a mirror booth.
Brandability
If you are serious about breaking into corporate, having a photo booth with branding potential will give you a leg up. The ability to vinyl wrap or update built-in digital screens in your booth can make a huge impact and allows you to charge a premium.
Market Fit
As mentioned earlier, product-market fit is super important. Buying something because it’s cheap, or a friend told you ‘it’s a good booth’ is not a good enough reason. What are successful companies in your area currently providing? What do you see at every event? Usually following the crowd is a good indicator, but there may also be a new, unexplored trend emerging. Either way, keep an eye out so you know what makes the most sense for you.
Booth Aesthetics
You may laugh and think “people don’t care what it looks like” – and you’d be dead wrong. Sure, many owners make this mistake and brush it off, but it’s their loss. If your booth screams AMATURE, then your client and their guests will think the same of your business. If your booth plays the part AND looks the part, then you have additional incentive for clients to book you.
Equipment Support
Some booths are built specifically for one purposes (such as iPad kiosk booths) and only fit a particular screen size. Other booths have different faceplate options fitting anything from an iPad to a Surface Pro. And still, others have support for internal (or external) flash, DSLR/Mirrorless camera integration, printer arms, and more. When planning which booth to buy, you should keep in mind what types of events you’ll be doing, and what platforms and software you plan to use. (Stay tuned for a future post comparing different software options and which are best). Strictly IOS based options are super beginner friendly, but may limit what you can offer. A better option might be a booth that can be setup with just an iPad, but also as the option to add a DSLR/mirrorless camera, or swap the iPad with a Surface to open the door to better photos, more software and more technical capabilities in the future.
Affordability
I use this term lightly, because what some may deem affordable, others might say is unaffordable. While all of the booths that made my list are going to be more expensive than a budget Alibaba or DIY photo booth, they should be viewed as an investment in your business (and will provide you with payback many times over the cost of the booth). However, for the purpose of this comparison, I include affordability, because it does impact the buying decision. Affordability only includes consideration for the primary photo booth shell, not printer stands, cases, or all the internal components that might be needed.
Now that you know what makes for a ‘good photo booth’ let’s have a look at some of the popular options out there. I’ve rated each one on a scale of 1 to 10 based on my attributes above, with the list sorted based on the total accumulated points (10 cameras is considered a perfect score). Market Fit is not included in the totals, since that, well, depends on your market!
And if you are wondering which booths I personally use, it depends on the scenario, but my go-to booths are Minbooth and Mobibooth.
Best Photo Booths by Ranking
Minbooth (Winner)

Sleek, modern, highly brandable, and completely exclusive. Seriously though, this booth is hard to get, so you might need to wait for a round of preorders to open up again.
- Build Quality: 10/10
- Reputable Manufacturer: 9/10
- Transportability: 7/10
- Brandability: 8/10
- Booth Aesthetics: 8/10
- Equipment Support: 10/10
- Affordability: 6/10
Total Score: 8.4
ATA Eco (Runnerup)

ATA has been around a while and is a respected manufacturer of booths. Their Eco booth gives you a solid build to work with and plenty of surface area for branding.
- Build Quality: 7/10
- Reputable Manufacturer: 8/10
- Transportability: 7/10
- Brandability: 7/10
- Booth Aesthetics: 7/10
- Equipment Support: 10/10
- Affordability: 10/10
Total Score: 8.0
Mobibooth Aura M

Mobibooth is a respected name in the industry and their Aura M is highly flexible for everything from drop-offs to full DSLR shoots. Get the added faceplate to cover the camera hole when not in use.
- Build Quality: 8/10
- Reputable Manufacturer: 9/10
- Transportability: 7/10
- Brandability: 9/10
- Booth Aesthetics: 8/10
- Equipment Support: 7/10
- Affordability: 6/10
Total Score: 7.7
Everybooth Icon

Everybooth is new to the scene, but this booth easily wins best dressed. No need to opt for covering this beautifully crafted machine when the exposed wood and giant rear screen give you all the aesthetic you need.
- Build Quality: 9/10
- Reputable Manufacturer: 8/10
- Transportability: 8/10
- Brandability: 8/10
- Booth Aesthetics: 10/10
- Equipment Support: 7/10
- Affordability: 2/10
Total Score: 7.4
LAPP Venture Go

LA Photo Party is a big name in this business. And their Venture Go checks all the boxes for new owners and existing owners alike.
- Build Quality: 9/10
- Reputable Manufacturer: 10/10
- Transportability: 9/10
- Brandability: 5/10
- Booth Aesthetics: 7/10
- Equipment Support: 7/10
- Affordability: 4/10
Total Score: 7.3
Picbox Reflection

Featuring a giant front display, this thing screams ‘corporate’ but can be used for private parties just the same. Heavy to lug around, but Picbox is probably the easiest booth to setup there is.
- Build Quality: 9/10
- Reputable Manufacturer: 9/10
- Transportability: 6/10
- Brandability: 10/10
- Booth Aesthetics: 7/10
- Equipment Support: 3/10
- Affordability: 6/10
Total Score: 7.1
Picbox Pearl

The Pearl is a solidly manufactured booth with front/rear branding and customizable LEDs. I personally don’t love the aesthetic, but it’s super user friendly w/ fast setup & easy access to everything.
- Build Quality: 9/10
- Reputable Manufacturer: 9/10
- Transportability: 7/10
- Brandability: 7/10
- Booth Aesthetics: 6/10
- Equipment Support: 5/10
- Affordability: 7/10
Total Score: 7.1
Danny Max Curve

Super lightweight and easy to transport with a full DSLR setup & integrated flash. People dislike that it’s plastic, but that’s part of what makes it unique and great for transporting anywhere.
- Build Quality: 6/10
- Reputable Manufacturer: 8/10
- Transportability: 8/10
- Brandability: 6/10
- Booth Aesthetics: 6/10
- Equipment Support: 7/10
- Affordability: 8/10
Total Score: 7.0
Guac & Chips

Did someone say Chipotle? Just kidding. Salsa is like the Apple of photo booths and their model is to make it easy for new owners to get started. Be warned though, you’re locked into their software ecosystem without further booth modifications.
- Build Quality: 8/10
- Reputable Manufacturer: 10/10
- Transportability: 7/10
- Brandability: 5/10
- Booth Aesthetics: 9/10
- Equipment Support: 3/10
- Affordability: 5/10
Total Score: 6.7
Fotomasters Retro

Quick setup, easy to transport, and a fun retro look that still maintains some brandability. A little pricy for what you get, but it’s a solid booth option and fits the look for most events, modern or retro.
- Build Quality: 7/10
- Reputable Manufacturer: 7/10
- Transportability: 8/10
- Brandability: 4/10
- Booth Aesthetics: 7/10
- Equipment Support: 8/10
- Affordability: 6/10
Total Score: 6.7
LAPP Infinite

This thing is fully equipped for whatever you want to throw at it (mostly). Downside is those lopsided proportions (and price tag). Kind of looks like a bobblehead.
- Build Quality: 9/10
- Reputable Manufacturer: 10/10
- Transportability: 5/10
- Brandability: 5/10
- Booth Aesthetics: 7/10
- Equipment Support: 8/10
- Affordability: 2/10
Total Score: 6.4
ATA R1 Roamer

This booth screams ‘entry level’ but it’s decently equipped. Doubling as a roamer, go from iPad to DSLR easily. The inbuilt flash means great pictures in any lighting. Might be the best choice for the budget-conscious or as a secondary booth.
- Build Quality: 4/10
- Reputable Manufacturer: 8/10
- Transportability: 10/10
- Brandability: 1/10
- Booth Aesthetics: 3/10
- Equipment Support: 6/10
- Affordability: 10/10
Total Score: 6.0
Now, if you read this list and thought “but I just don’t have the money to invest right now, can’t I just make my own diy?” If you are handy, you sure could. But a better method might just be to go ‘boothless’ for the time being and offer a tripod/monopod setup to get some photos and experience (just be sure to disclose this to your clients fully). Or as I discuss in my Mastering Photo Booth Profits course, find a way to presell your services before you ever click ‘buy’ on that shiny new photo booth. You’ll be profitable out the gate, without buyers’ remorse or the feeling that you need to sell your soul to make up for that ‘stupid purchase.’
What I don’t recommend doing is buying a cheapo photo booth on Amazon, Alibaba, or Etsy, unless you 100% know what you are doing. You won’t get support, will be joining the masses offering ‘the exact same thing’ and will likely be impacted by overall quality issues (like spray painted booths, missing hardware, exposed wires, sharp edges, etc.). But ultimately that’s your call to make.
Hope this helps make your buying decision a little easier. And if you end up purchasing one of the booths above, tell them Matthew from Photo Booth Hustle sent you. Who knows, you may get a discount (honestly you probably won’t, but it’s worth a shot).
Happy Boothing!
-Matthew